CHAMBORD
Us and the guys over at Chambord HQ were worried that people might have forgotten what a cocktail is, so we made some mega jols videos to remind them. Basically, a Chambord cocktail is one of your normal fave drinks, but with a delicious dash of fruity fun Chambord added. So, without the Chambord it's not a cocktail, and what's that? All together now... LAAAAAAAAAME. AND ALSO NOT A COCKTAIL.
We had a mad time trying to pick abstract cocktails (and by cocktails we mean sausages > sausage dogs, feathers > shuttlecocks, and world globes > snowglobes) to dangle in the background, and heaps of fun shooting the whole thing with the effortlessly cool and endlessly talented Chambabes Director Jess Bonham and Set Designer Anna Lomax.
Made with Chloe Cordon. Creative Directors: Sophie Bodoh + Scott Dungate.
Way back when we were all locked up and down and in, Camden asked for ideas to celebrate the official end of the lockdown and our glorious return to the pub - Freedom day!
Clancy & I were obv pumped to pub again, but there was no heckin’ way we were leaving the comfort of WFH and jogging bottom land behind, no! So what do all good creatives do? We invented a NEW THING! A FUTURE FASHION THING! A WOW THING! PUBJAMAS are the ULTIMATE transitional garment, to take the lockdown masses from bedroom to barstool smoother, comfier and poly-silkier.
W+K collaborated with luxury pj designer Karen Mabon, who illustrated a print inspired by the weird and wonderful names of (Camden stocking) British Pubs.
Work created with team Camden at W+K London, led by chicwear sleepwear enthusiast and Creative Director, Tom Bender.
Photography by Nadia Correria
Australia's premier technology and science magazine was running an article about how every person is wired for creativity. When it comes to the brain, innovation is essentially problem-solving.