TK Maxx wanted to make an advert to let everyone know it was Christmas (just in case any of you have forgotten because it does only happen once a year so it is QUITE forgettable). They also wanted everyone to know they still have BIG gifts at SMALL prices, and that it’s ridiculous what you can get in there. Because that’s also all still true. *brand consistency is a thiiiing*
So we got a writing and a thinking and an umming and an aching and stressed a lot about how on earth we were going to better this AND we decided that a REALLY REALLY REALLY BIG GIFT would be something like, yano, Christmas everyday for a year. Delivered by the metaphorical means of something like, Yano, A NEVERENDING STOCKING. OHmygoshisntthatwhatdreamsaremadeof!!?
Yes kids. Yes it is. <3
We made this marvellous 95 million second advert with the exceptionally funny Nick Ball and Blink Productions. Johnny and Will, also of Blink fame, made and puppeteer-er-er-ed the 26 metre stocking. They even got inside it sometimes.
We also made REAL LIFE stockings with the help/handicraft/hands/elves of Andy Gent (creator de la incredible of the Fantastic Mr Fox puppets).
Some snazzy jazzy print was shot by Aleksandra Kingo + Amy Friend and designed by Mr Tom Wood (buy him a drink srsly i don’t know his weight but if it was in gold he would be worth it) and also the banners and alllll that stuff were very good too. Check them out on the internet especially in Poland if you get to go there soon.
Made with the ever-dreamy Creative Director Hollie Walker, Chloe Cordon (the last hurrrah huzzah), team TK, Blink and the gang.
TK Maxx Christmas 2018 - The Neverending Stocking
SAINSBURYS X COMIC RELIEF
Comic Relief have this marvellous this called RED NOSE DAY. Hope you’ve heard of it. You’d better have heard of it. And if you haven‘t, I hope you have now. Anyway, those dreamboats, Sainsburys are some of the longest running supporters of the charity (20 years n counting!) AND the people over at CR created a glorious 11 new Red Noses to celebrate this year, so one +one = jokes!
I wrote some cracking corking consecutive print ads, OOH and digital escalators and directed these hilaiiiiiiiir lil 10 second pre-roll ads. I even feature as The Gnose, uhuh.I was in deep with this troupe.
Big up to my Creative Directors Dan + Ray, Jonny Issacson, the designer and Laurence Mence, the animator. A small but sweet little gang.
Knock | Comic Relief 2019 | Sainsbury's
In the Scenter | Comic Relief 2019 | Sainsbury's
Nobody Nose | Comic Relief 2019 | Sainsbury's
THREE MOBILE II
Those lovely guys at Wieden+Kennedy let Chlo + I have another go.
To get Three shifting their Go Binge package which lets lucky customers watch a whole bunch of Netflix n tvplayer without even touching their data allowance, we created this lazebomb of a sloppy sloth powered by the full on force of a dolphin. He goes anywhere he fancies (in the metaphorical world of tv), cause you can too.
As always, big up The Mill, our CD's David Day and Larry Seftel, The Perlorian Brothers and the whooooole Three team at wk.
Made with Chloe Cordon. Creative Directors: David Day + Larry Seftel.
Go Binge | Three UK
Here's our fun n fancy TV ad. After watching it 57 times a day for 3 months and spending most of the summer in dark windowless rooms we still think it's bloomin' great. What a talented bunch they are at The Mill.
Go Binge Snapchat
We did some nice and mental Snapchat ads, featuring our cute lil dolph-a-sloth spinning around being as infinite as your data allowance. hYpNoTiSiNgggggg.
We've got heaps of DOOH featuring all ya fave shows, like House of Cards (top top), Narcos (gr8 telly), and Stranger Things (no I'm not kidding, you can srsly watch it without using data). Our lil mate does a Seaworld stylee display over but with less animal cruelty and more bingely cuteness.
We did some 30", 15" and 6" cutdowns for social media and other bits n bobs. We got our lil mate to spill out of the frame to illustrate just how freakin' free he is.
We were the most watched ad on Youtube in July
And we got a FLAVATOWN cake made with THE WORLD'S BEST BUTTER to celebrate, which Nick tried to steal but we ate anyway.
We also got the world's most biznizz mockup ever
It came as part of a deal where we put screens on a magazine cover. Yep. Bleeding edge m8. #mostintegratedthingever
luckily for us those cool cats at 9gag picked it up and shared it as a m3Me so that certainly helped with the view$.
AND THEN SOMEONE ALSO DID THIS.... :O
Chloe and I got a real swell opportunity to have a go at repositioning Three mobile, and somehow managed to convince a whole team of very talented people that mashing two animals together was a great idea.
The first campaign of the new idea was for Go Roam, where you can use your phone abroad with spending a singulo centito. We made EVERYTHING, from the telly spot through to the banner ads on The Daily Mail. .
Here are some of the best bits including a very snazzy special build, some totes hipster graffiti, some looping gif DOOH'z and oh, only the bladdyyyy !MAX. Hey giant logo!
Big up everyone who made this all happen. Like our tiptop CD's David "nicest man in the world" Day, Larry "cleverest man in the world" Seftel, The Mill, Wave and The Perlorian Brothers. And obviously the whole Three team at wk.
Made with Chloe Cordon. Creative Directors: David Day + Larry Seftel.
Go Roam | Three UK
Here's our snazzy first ever 30 second advert. Go on. Go on hol. Take ya phone. Off ya pop.
This is Katy doing an impression of a Giraffamingo right in front of one. Classyyyy.
Three let us do a **Waterloo Takeover** where we plastered our feathery friend in 15 diffferent places as one big old exciting walkthrough.
All the DOOH bits as photographed by a very kind photographer* who we will credit when we find out who it is.
*if it was you please email us. Thanks!
It's only the bloomin' imax! And the worlds biggest Three logo (possibly).
and at night time.. it lit up. All hail the giraff-amingo!
This is Chloe on her INFLATABLE GIRAFF-AMINGO, Wo0ah.
.. and katy's deflaty one.
And we got to make this superbly HUGE special build called Westfield Wall. It's a wall. In Westfield.
And Katy + fam for scale in case it's not coming across JUST HOW BIG this mega wall is. IT'S BIG. And a tad 3D. **SPECIAL**
AND FINALLY the stores put loads of fun stuff in them like this. We loved it. Kids loved it. Chloe's mum loved it.
OH AND SOMEONE DID THIS
Three Mobile and Easyjet did a #collaboration. It gave Three customers an extra swanky ride on easyjet planes, including things like queue jumping, bag upgrades and a free tote bag. We had 5 weeks to write, create, build and finish the spot. It was hectic with a capital happiness.
Once again we worked with The Mill, London. The incredibly talented Jorge Montiel directed the work.
We also made some totally tremendous totes, some instagram stickers which we are modelling down there and some flyyyyyyyyy OOH.
Made with Chloe Cordon. Creative Director: Hollie Walker.
TV Ad | Go Roam with easyJet [Free travel upgrades] | Three (2018)
This is the madvert. Swaggggggg.
TK MAXX BAGS THE MUSICAL
The lovely folk at TK HQ wanted to make a bagvert. That’s a bag focused tactical advert to you and I.
So we had a whirl and a whizz and a go and ending up fulfilling that career long dream of writing a musical. oh yes, a 20 second musical. (Everyone knows the best musicals are really short.)
It was directed by the DREAMY Femke Huurderman with Canada London and our marvellous Creative Director Hollie Walker kept an eye on our wandering bag rhymes. Bag up the whoooole TK team at W+K and cheers to live orchestras and ridiculous ideas in small media spaces.
We also made a radio ad which I’ve has heard TWICE already. And these banner ads which we <3. Yes. LOVE. Find them on the internet near you.
*They are even better in animated form and boy when i track them down will they be up here too.
Made with Chloe Cordon. Creative Director: Hollie Walker.
W+K do this really gr8 thing they do called Forever Curious. It's run by the mega organised and triple talented James McHoull at W+K and Jodie Cariss.
It culminates in a workshop called My Creative Spark, which is a half day busting with glorious glitter and glue, and is W+K’s attempt to give a lil back to three local schools that have had their arts budgets cut wayyy back. Like wayyyy back. Like NO GLUE STICKS back.
We teamed 90 kraaaaazy kids with 90 bad ass W+K buddies, added heaps and heaps and heaps of glitter, pom poms and felt, and crammed it all into one big room.
With a lot of help from their imaginations we took these little guys on a wicked wild trip to CREATOPIA. Yes, Creatopia. A world of workshops where you can go to be...you guessed it. Creative.
Firstly, the kiddiewinks and buddies hopped into their spaceship (or whatever method of transport they have in their Creatopia) and thunked up their very own planet. Inspired by their **creative spark**. There were worlds of imagination islands, worlds of sunbathing mermaids and worlds that were totally divided except for three days a year when one set of people could visit the other set and have a party. But, I hear you cry/quietly query. “How can you identify a fellow Creatopian?” Great question, and exactly what the secret greetings and innovative S/S 2017 creatopia catwalk sessions were for. Helloo bonding, helloo building, hello next level thought leadership. Then, led by our in-house W+K Flagtrepreneurs, we made bright and breezy flags to wave around patriotically and proudly and planetly.
We got some pretty swell feedback from the kiddos. They made our ovaries scream with lovely remarks like;
'Coming here is like actual sunshine inside.'
'I think coming here is better than watching Manchester United and that's my number 1 thing'
'I like it that no one is looking at their phones. At home that happens all the time.' (cry)
'I feel important today, like I did that time I was star of the week'
It all wrapped up with a snazzy exhibition where everyone was reunited with their creative soul mate. There was an excellent a healthy snack and juice box reception, followed by some up and coming next generation art, and a high chance of leaving with a pipe cleaner stuck to your shoe.
We did this with Alice Gardiner, Olivia Charlesworth, James n Jodie. AND all the other WK bods who volunteered on the day.
Hello friend. Let me welcome you to Creatopia with this krazykewl handshake I just made up with my bezzie/buddy.
Get Globey With It
Who wouldn't want to live on a planet where the floor is glitter and the trees are blue feathers?
We got the lil cuties, and the kids, to draw what their creative spark is.
We super styled each other only using paper plates, then hit that catwalk like we were actual cats, actually walking.
<3 <3 <3 Such bonding. Many awkward dances. So socially responsible <3 <3 <3
The whole globe making workshop was circle themed (lol jk) it's not even a funny joke.
Please, only one satsuma each.
It was like being in the Tate but better.
THE WINDOW DISPLAY
And the lovely folk at W+K made our window dreams came true with this magical mystical mobile space display. Big thanks to Olivia, Peigh, Rachel, Aran and Alice G.
Chloe Cordon and I made an instagram for things that make us go lol when it comes to be a #womeninawarghhhhmansworld. Follow us to encourage us to add to it because we do really like doing it but we also have jobs and lives.
I'D BE NOTHING WITHOUT EU <3
Chloe n I made a dating website after some of our countrymen voted to leave the EU. For why? So that our EU mates could marry the liberal Remainers and stay here. Oh, and also cause there was a huge rise in hate crime and we wanted to make love crime instead.
Because we actually really care about this, we definitely took this joke too far and actually made a fully functioning dating website. (now officially hacked)
We got 3,510 members that weren’t just friends or family, which was both unexpected and exciting, and had lots of fun press in mad places like msn.com, Huffington Post, Le Parisien, Liberation.fr, Made In Shoreditch, The Lambeth Weekender, The Israel National News, Agence France Presse TV, The London Economist, Look Magazine and The Spectator. We did an actual radio interview.
And a little bit of hate, which just validates our reasons for doing it.
Because we are women who give a shit we made a place for people to say #metoo without having to say anything at all.
It’s not cool that you have to bare your soul for people to sit up and listen and realise that those ‘1 in 7’ facts might be called FACTS for a reason. It’s not cool that perpetrators of sexual violence get to live anonymously and survivors who want to push for change, don’t.
We made a button so people could take part in the movement, without having to say who they are or what happened to them.
Some people clicked it. A lot of people were grateful.
(Probably the best thing about was that we did it really quick because the exceptionally talented Mr Peter Browse helped us. And we were brave enough to send our first all agency email after we made it.)
Once upon a time I was a freelance maker lady for editorials, music videos, film and tv. I made anything and everything that fell into the arms of Art Department + Graphic Props and even spent three months living in Wales in an army base handwriting hundreds of love letters so that there would be enough duplicates when they alllllll got thrown in the water on purpose. That particular film was both a BAFTA nominee, and the proud owner of a 6.2 rating on Imdb AND was directed by the guy that directed Spice World, Kevin Allen. Life was weird then.
Here’s some of the things I made. I would like to make more things.
CVG Bags for Notion Magazine March ‘16 Cassandra Verity Green Accessories Photography by Abi Green
Sparkly Clean Photographer by Amy Currell
Building Blocks Photography by Abi Green
Be My Valentine (for Southbank Centre) Collaboration with Hannah Myatt
Sunglasses for Linda Farrow LookBook ‘16 Photography by Abi Green
Call Me Photography by Abi Green
And some music videos I art directed and some props I made and some other stuff by just lil old me
Will Joseph Cook - Girls Like Me
TWEAKS - Sisters
UNDER MILK WOOD UK Trailer
I made alll the graphic props. From stamps to pub signs to beer labels to posters to beer mats to basically ANYTHING with words on it in the whole film.
Chloe and I thought it would be nice/forward thinking to try and turn the Dark Web into a nice inhabitable place for everybody. After all, it's not all porn, class A drugs, and hitmen. It's an untapped art medium, obv.
So, along with our pals Peter Browse and Olivia Charlesworth we made L.U.V (Luved Up Vibez) the newest bestest romanciest 21st century drug. We cut together 15 of the most potent aphrodisiacs known to man, including avocado, strawberry, oyster, chocolate, coffee, honey, artichoke, pomegranate, cherry, pumpkin, whipped cream, watermelon, chai tea, pine nuts, and chilli.
We packed them in the dead of night into true-love busting drug pellets just in time for Valentine’s Day. Not only were they super tasty, they were also 99% guaranteed to make people fancy you 100% more, and make your love 114% more potent. The dark web isn’t all bad, eh.
We sold them on Alpha Bay, accessible only through Tor, the darknet browser. We then put our druggy hands up, sat back and watched the clicks roll in*.
Top Technological Fact We were going to list the pills as priceless, as you can’t put a figure on true love, but they were quite costly to put together, and after tax, VAT, and bitcoin exchange rates, they come in at roughly 0.03 bitcoin (that’s almost a heart shape <3). Which is about £25 including international p&p.
Top Economical Fact The pills come in 2’s (vanilla), 3’s (menage a trois), or 5’s (extra hot). We delivered right to the safety of the doorstep in a suitably sinister teddy bear or old rom com DVD case.
*It got absolutely no press and we did it very last minute. But we had fun. Swings and roundabouts eh?
THE ROBIN COLLECTIVE
I did a whoooole bunch of years working at ExpERIenTial FoOdie pop Up QuIRky ARt ColLECtiVe The Robin Collective.
We invented and hosted mad events and also I styled and Art Directed all these pics for them. Shot by Abi Green.
House of Toast They really like toast. So so much. So so much that they run toast parties where allllll types of bread fans gather with toothpicks and butter to create sculptures and get really really drunk. Once upon a time we made a Toast Mahal for some pics and our dear photography buddy Abi Green donated it to the mice of Peckham. Someone saw it and we hit da news in the Metro, Standard, Indian Times & NZ Times.
Extreme Garnishing Workshops Sometimes The Robin Collective do things that aren't to do with weird food. Sometimes they don't. This is one of those times. This is a weird gifs for their Extreme Garnishing workshops. You should go. They explode a turkey and make fireworks out of food.
Ice Cream Disco
One day we bought a van and for the next year we painted it a lot. Here's phase one of the life of The Robin Collectives lovely truck.
Then we took it around and dj’d in it in pink jumpsuits and dished up marshmallows and ice-creams. There were headphones and everything. Sometimes we had to promote said van, and for that, we use silly things like this. It is made of paper and candy floss. Candy floss doesn't too great in hot light.
Robin and Brandy needed a new website so we made these pics. You can't see but there is a paper prawn badge which is just the best.
Pepsi Max Cherry Rooms
With the rest of the gang at The Robin Collective we made this The Pepsi Max Cherry Rooms Sensory Experience in Bethnal Green. There was an edible tree. A smoke cannon pepsi can. A fake sweet shop. Raining pepsi and a pop up river. And headphones. And liquid nitrogeon of course. We did loads and it was hella great fun and exhausting in equal measure.
Voted 'Best Pop Up' in London by Grazia and TimeOut